Video may be more important than blogging, podcasting, or RSS. And it’s not just for professionals or amateurs, understanding video’s potential to create interactive, Multi Sensory experiences for clients and prospects is the key to unlocking its value for you. Why should you care about interactive video? Consider this stat, courtesy of eMarketer: 2006 will [...] [...]

“YouTube is growing at 20% per month and MySpace membership is soaring past 100 million members. To put that into perspective the Wall Street Journal has a circulation of 2 million. And many marketers are just waiting on the sidelines trying to figure out how to get into the game. Well stop waiting. The social [...] [...]

IT Toolbox has launched a social networking feature for corporate techies, giving marketers a MySpace-like platform to reach potential tech clients and prospects right in their office. This latest professional community feature on the IT Toolbox website lets members create professional profiles, post articles, and link to other members of the community to share resources [...] [...]

Overwhelmed by e-mail and lacking the time and energy to surf the intranet for what’s important, employees simply aren’t getting the information they needed to do their jobs. Enter Really Simple Syndication (RSS) as a new model for keeping employees, customers and business partners up to date. Rather than rely on their ability to find [...] [...]