Creating a Private Community, a podcast with Diane Hessan of Communispace

“Listening is a really underrated marketing strategy” said Diane Hessan of Communispace during our podcast.

As you have told me by your responses to my content – communities are very important to you. Or perhaps you are thinking about implementing one or doing your own investigation of communities.

Well then you need to check out […]

Using RSS and Wikis for Enterprise Collaboration

Eastern Mountain Sports is using Web 2.0 tools to encourage collaboration internally by rooting it within their business intelligence (BI) analytics dashboards. They use the RSS feeds to report on exceptions and alert users when certain operational metrics are out of tolerance range.

By integrating Web 2.0 tools with their BI tools, decision makers can […]

New Study on Social Media, a podcast with George Krautzel from ITtoolbox

The most informed buyer is one who can access the experienced-based knowledge of his or her peers. That’s the message of my podcast with George Krautzel, co-founder and president of ITtoolbox. George and his team have just released a new survey on the adoption of social media in cooperation with PJA Advertising and Marketing.

Some […]

A Couple of Hot Links from Business Week

Unconferences – if you haven’t heard of them you need to check this link out

Behavioral Targeting – this is the future of online advertising in my opinion

Technorati Tags: social media, Online Advertising, unconferences, behavioral targeting

My Top 10 posts, as voted by you!

Well, open the champagne, this is my 100th post! It has been my pleasure to bring you some really great content over the past year, so I thought I would share what your fellow readers think has been the very best.

What better way to do that but with a David Letterman Top 10 list? […]

Clayton Christensen said the iPhone will not succeed

This was one of the most shocking and provocative statements I heard at last weeks World Innovation Forum by HSM.

I think I might have even gasped when I heard him say that, but he wasn’t saying it just to be provocative. What he meant was that it could be successful as a product but […]

Exclusive Interview with Clayton Christensen on Innovation

The opening speaker last week at the World Innovation Forum was Clayton Christensen, a Harvard Business School professor in Strategy and Innovation. In his speech Clayton discussed the principles of his two books: The Innovator’s Dilemma and The Innovator’s Solution.

When you listen to Clayton speak about the dynamics of a strategic market such as […]

Malcolm Gladwell on Innovation

Last week (after I recorded a podcast with Malcolm) I got to hear him address an audience of ~500 people at the World Innovation Forum. This speech was not his usual The Tipping Point or Blink related speech. This was new material!

The essence of this speech was on Innovation (of course) but specifically innovators […]

Exclusive Interview: Malcolm Gladwell discusses Web 2.0

Last week, I had the pleasure of attending the World Innovation Forum by the HSM Group. Participants at the World Innovation Forum came away with new understanding of how businesses can pivot and become more innovative as well as plenty of insights about what the future holds.

As a blogger, and member of the virtual […]

Want more sales? Give sales something to talk about. A podcast with Lois Kelly of Foghound

Go to Portland, Oregon, and you’ll find everyone there talking about Voodoo Doughnut. They talk about the caffeinated doughnut. The chocolate-glazed chocolate doughnut rolled in Cocoa Puffs cereal. Or the voodoo-doll-shaped doughnut that bleeds raspberry filling when impaled with a pretzel pin.

Then there’s Innocent. The UK company launched a campaign called “Supergran,” in which […]