How to Market and Sell to the Modern Buyer

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of How to Market and Sell to the Modern Buyer. This webinar was sponsored by Act-on Software and featured Amber Armstrong (@ambarmstrong) Program Director of Commerce, Social and Mobile Amplification at IBM, […]

4 Stages of a Thought Leadership Maturity Model

Here is a great piece on the maturity of a company’s Thought Leadership program by ITSMA. […]