Social Search could it be a Google Killer?

This morning I typed into Google the search term: VoIP (which stands for Voice over Internet Protocol) and I got 64 Million responses. 64 Million!!

How archaic is that?

Does Google have any idea how long would it take me to go through 64 Million responses? One day we are going to look back at […]

7 Ways Facebook will Change your Life!

So I have just finished co-authoring a book called Facebook Marketing for Dummies (Wiley) due out this summer. It was a very eye opening experience to say the least. But the one thing it taught me was a profound respect for the Facebook platform.

What you are about to see is a number of ideas […]

Social Network based Caller Routing

Ok, let’s say you are searching the web for a new fishing rod. You find the right website but you are having trouble locating the right rod and reel combination. Frustrated you consider giving up but give it one last shot and decide to call the 800 number on the site. And instead of getting […]

No patience for the ROI of Social Media discussion

In a blog post last week, Dell revealed that it has generated more than $2 million in revenue from @DellOutlet, one of its many Twitter sites. Late last year, there were some headlines about Dell crossing the $1 million mark via Twitter and it’s only gotten bigger since then.

How did they do it? With […]

Is Twitter a Critical Part of your Resume?

The short answer is – YES!

In a recent article in the NY Times called Tweeting Your Way to a Job. They talk a lot about people who have found a new job Tweeting for an employer. Social Media roles are opening up in many firms and the Twitterati that have a combination of public […]

Is Twitter the Next Channel for Contact Centers?

If you have never seen this web page – you should! With legions of Twitter-ers on staff – 432 to be exact – Zappos make customer service look: easy, decentralized, and inexpensive. But that begs the question – what impact will Twitter have on today’s customer contact centers?

History would tell us that […]

Social Media makes for Better Interviews

After reading Chip and Dan heath’s article in Fast Company called “Why It May Be Wiser To Hire People Without Meeting Them”. I couldn’t help but agree with the findings in the article having fallen into that trap myself over the last few years with some key hires. In short, they talk a lot about […]