Paul Dunay is an award-winning B2B marketing expert with more than 20 years’ success in generating demand and creating awareness for leading technology, consumer products, financial services and professional services organizations.
Paul is the global vice president of marketing for Maxymiser a leading web optimization firm, and author of four “Dummies” books: Facebook Marketing for Dummies (Wiley 2009), Social Media and the Contact Center for Dummies (Wiley Custom Publishing 2010), Facebook Advertising for Dummies (Wiley 2010) and Facebook Marketing for Dummies 2nd Edition (Wiley 2011).
His unique approach to marketing has led to recognition of Paul as a BtoB Magazine Top 25 B2B Marketer of the Year for 2010 and 2009 and winner of the DemandGen Award for Utilizing Marketing Automation to Fuel Corporate Growth in 2008. He is also a finalist for the last six years in a row in the Marketing Excellence Awards competition of the Information Technology Services Marketing Association (ITSMA), and is a 2010 and 2005 gold award winner in Driving Demand.
Buzz Marketing for Technology, Paul’s blog, has been recognized as a Top 20 Marketing Blog for 2009 and 2008, a Top Blog to Watch for 2009 and 2008, and an Advertising Age Power 150 blog in the “Daily Ranking of Marketing Blogs.”
Paul has shared his marketing thought leadership as a featured speaker for the American Marketing Association, BtoB Magazine, CMO Club, MarketingProfs, Marketing Sherpa, Marketing Executives Networking Group (MENG), and ITSMA. He has appeared on Fox News, and his articles have been featured in BusinessWeek, The New York Times, BtoB Magazine, MarketingProfs and MarketingSherpa.
Paul holds an Executive Certificate in Strategy and Innovation from MIT’s Sloan School of Management and a bachelor’s degree in Marketing and Computer Science from Ithaca College.
Hello Sir,
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Our title is Current news updates
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Hope you would add my blog.
Awaiting for your positive reply.
Thank you
With Regards,
Megaanaustin
@ Megaan
Thanks so much for reaching out to me and asking
I dont really maintain a blog roll on my site – so I dont have a spot to put a link to your blog
BUT by commenting such as you did you will get the link credit you are looking for
Hi Paul,
I agree that we'll soon see (and, in many cases, already are seeing) Social Media participation becoming widespread across a B2B organization. As this happens, marketing automation providers will continue to add social media capabilities directly within the system – things like tweet templates, integrated URL shorteners (like we announced last month), and an integrated "listening" dashboard will help the marketer keep brand voice consistent. When it comes right down to it, everyone from Sales to Engineering will be participating in Social Media activities. Much like with email, organizations can either let it happen in a vacuum, or wrap process and tools around it to track all the social media outreach and report on it alongside traditional channels.
The downside, of course, it that some of the generation of ideas (or the occasional entertaining virtual skirmishes) that makes Social Media so powerful might become less likely when Social Media becomes more channeled and less spontaneous. But, then again, most media moves from more chaotic to less as it matures.
Thanks
Scott Mersy
Genius.com Inc