A Podcast with Robert Scoble on Communities, Social Media, Twitter and More

Ubёrblogger Robert Scoble is truly one-of-a-kind. For those who don’t know him, he gained fame as a technology evangelist at Microsoft and then quickly became the company’s most outspoken and influential blogger. He now interviews people like Bill Gates for his blog, and the worldwide media watch his every move.

I got a chance to interview Robert Scoble on the topic of “Communities, Social Media, Twitter and More.” I think his insights into how to get started with blogging are spot on. Just observing his blog and his Flickr and Twitter pages offers lessons in social media incarnation.

Scoble is setting a high watermark for all of us. So B2B marketers out there, let’s listen, learn and get busy!

A Podcast with Robert Scoble on Communities, Social Media, Twitter and More

About the Scobleizer

Robert Scoble is a technical evangelist, writer, and author of the popular blog Scobleizer. He is currently Vice President of Media Development at the Palo Alto-based video-podcast startup company PodTech.net, where among other things he produces the ScobleShow, a series of interviews and stories about, as the site puts it, “geeks, technologists and developers.” Scoble is a lifelong technologist. He grew up just blocks from Apple Computer and played in the garage with electronic gadgets his father brought home from work. Scoble worked for Fawcette Technical Publications, UserLand Software, NEC and TabletPC before landing a job in 2003 with the Channel 9 MSDN Video team producing stories about Microsoft employees and products. During this period, his Scobleizer blog became a favorite of technologists who valued his independence and objectivity. He is a popular speaker and coauthor of Naked Conversations: How Blogs Are Changing the Way Businesses Talk with Customers.

Written by Paul Dunay
Paul Dunay is an award-winning B2B marketing expert with more than 20 years’ success in generating demand and creating awareness for leading technology, consumer products, financial services and professional services organizations. Paul is the global vice president of marketing for Maxymiser a leading web optimization firm, and author of four “Dummies” books: Facebook Marketing for Dummies (Wiley 2009), Social Media and the Contact Center for Dummies (Wiley Custom Publishing 2010), Facebook Advertising for Dummies (Wiley 2010) and Facebook Marketing for Dummies 2nd Edition (Wiley 2011). His unique approach to marketing has led to recognition of Paul as a BtoB Magazine Top 25 B2B Marketer of the Year for 2010 and 2009 and winner of the DemandGen Award for Utilizing Marketing Automation to Fuel Corporate Growth in 2008. He is also a finalist for the last six years in a row in the Marketing Excellence Awards competition of the Information Technology Services Marketing Association (ITSMA), and is a 2010 and 2005 gold award winner in Driving Demand. Buzz Marketing for Technology, Paul’s blog, has been recognized as a Top 20 Marketing Blog for 2009 and 2008, a Top Blog to Watch for 2009 and 2008, and an Advertising Age Power 150 blog in the “Daily Ranking of Marketing Blogs.” Paul has shared his marketing thought leadership as a featured speaker for the American Marketing Association, BtoB Magazine, CMO Club, MarketingProfs, Marketing Sherpa, Marketing Executives Networking Group (MENG), and ITSMA. He has appeared on Fox News, and his articles have been featured in BusinessWeek, The New York Times, BtoB Magazine, MarketingProfs and MarketingSherpa. Paul holds an Executive Certificate in Strategy and Innovation from MIT’s Sloan School of Management and a bachelor’s degree in Marketing and Computer Science from Ithaca College.