Two of my very good friends, Romi Mahajan of the KKM Group and Aseem Badshah of Socedo shot a video discussing our most recent blog post on the Return of the Marketing Mix. Ultimately, marketing is a mix of channels, tactics, and bets, of which some are measurable and some are not. It’s time for marketers to reclaim their role as engagers, risk-takers, and experimenters!!
Agile Marketing, Business Intelligence, Content Marketing, Conversational Marketing, Innovation, Interactive Marketing, Marketing, ROI, Social Media, Social Networking, Thought Leadership, Transformation
Advertising, Facebook, Innovation, Search, SEO, Social Media, Social Networking, Strategy, Web Analytics
Blogging, Business Intelligence, Communities, Content Marketing, Conversational Marketing, Enterprise 2.0, Facebook, Lead Generation, Lead Nurturing, People, Sales, Social Business Intelligence, Social Media, Social Networking, Strategy, Thought Leadership, Twitter